SAi promotes Johnson to director of worldwide marketing

Michelle Johnson has been named director of worldwide marketing for SA International (SAi).

Michelle Johnson has been named director of worldwide marketing for SA International (SAi).

Michelle Johnson has been promoted to director of worldwide marketing for SA International (SAi), a provider of software solutions for the signmaking, digital printing, and computer numerical control (CNC) machining industries.

Johnson, who previously held the role of marketing manager, will lead the development and continued expansion of the SAi brand. This will see her head up the implementation of global communication campaigns as well as strengthen the company’s relationship with its partners and the media via digital marketing.

In parallel to Johnson’s appointment, Kathy Nguyen was named marketing manager, while Annette Plummer moves to a newly created role driving value-added opportunities for the company. In addition, Marina Musatova joins SAi’s European office as international marketing co-ordinator.

Mikki Webb has been named director of customer experience for SA International (SAi).

Mikki Webb has been named director of customer experience for SA International (SAi).

“These appointments underscore the importance we place on building a team with the right blend of expertise and abilities to ensure our marketing efforts continue to go from strength to strength,” said Mark Blundell, SAi’s CEO. “We congratulate Michelle on a well-earned promotion while welcoming Kathy and Marina to the company.”

Mikki Webb was also appointed director of customer experience. In this role, she will drive the development, continuous improvement, and delivery of customer service, as well as assume responsibility for inside sales, and technical support teams at the company’s headquarters in Salt Lake City, Utah. Having worked in several customer service roles for the last 25 years, Webb brings a vast amount of experience to her new position.

“SAi has always proudly set the bar high when it comes to customer service excellence and our high number of long-standing customer relationships is testament to our continued ability to achieve this,” said Don Feagan, the company’s president and chief operating officer. “Webb’s solid and enviable credentials in this field make her perfectly-placed to maintain this focus and we warmly welcome her to the company.”

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