British Airways’ partnership provides upgraded tags

British Airways has partnered with ViewTag give flyers an easier way to identify their luggage.

British Airways has partnered with ViewTag give flyers an easier way to identify their luggage.

A partnership between British Airways and ViewTag will offer travellers an easier way to check their luggage.

ViewTag is a reusable electronic bag tag that securely attaches to luggage that allows customers to take more control over their journey by identifying their own bags before they arrive at the airport.

ViewTag is equipped with radio frequency identification (RFID), Bluetooth Low Energy (BLE), and a digital display that shows the same flight information as traditional paper-based bag tags.

Using the British Airways mobile app, passengers can check-in to get their boarding pass and synchronize the information with their electronic bag tag using a BLE connection and their smart phone.

“By allowing passengers to transfer their information digitally before they arrive at the airport, check-in is reduced to a matter of seconds,” said ViewTag’s CEO Richard Warther.

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