
Edmonton-based print shop William Huff Advertising Ltd. is the newest national marketing partner of Hockey Canada. Photo courtesy Hockey Canada
Last month, Edmonton-based print shop William Huff Advertising Ltd. became the newest national marketing partner of Hockey Canada.
As part of the agreement, William Huff will produce signage for the organization’s national and international events. They will also be recognized in-venue, including throughout the upcoming fall schedule.
With 75 years of experience in the industry, the shop’s portfolio comprises a variety of clients in the sports and events sectors, including the Calgary Flames and the Edmonton Oilers.
“It was a natural fit for us to partner with Hockey Canada and we are very proud to support the organization’s grassroots, men’s, women’s, and para hockey programs,” says Bruce Simpson, owner of William Huff Advertising Ltd. “Hockey is such an important part of Canada’s identity, and we hope our partnership will help athletes become the best they can be.”