Browns Shoes (Browns) has installed its 25th iGotcha Media video wall at its Carrefour Laval store location in Quebec.
Browns Shoes (Browns) has installed its 25th iGotcha Media video wall at its Carrefour Laval location in Quebec.
Browns is currently using iGotcha Media solutions in 21 locations including Quartier DIX30 in Brossard, Que., and Vaughan Mills in Vaughan, Ont.
Most Browns’s locations feature a 51 x 51 mm (2 x 2 in.) video wall, comprising four 1397 mm (55 in.) high-definition (HD) monitors. Some stores have ultra-stretch 2489.2 mm (98 in.) screens. The company’s Montréal headquarters is home to a 127 x 25.4 mm (5 x 1 in.) video wall featuring five 2489.2 mm (55 in.) HD monitors.
There are additional applications for Browns by iGotcha Media. This includes the Endless Aisle Interactive Touch-Screen, which helps shoppers browse by providing easy access to footwear in all colours and sizes. In addition, experiential games keep children engaged while parents are shopping.
“We’ve been working with iGotcha Media since 2015,” says Browns’s director of retail experience Eric Ouaknine. “As part of our commitment to delivering an exceptional in-store experience, we have made a significant investment in the integration of new technologies. iGotcha Media has tailored applications for our stores that provide impressive platforms to showcase the fantastic work done by our creative team.”
