Business developer returns to OOH firm

by all | 19 February 2014 8:30 am

Montreal-based Newad, which manages static and digital out-of-home (OOH) advertising posters across the country, has appointed Geneviève Roy business development manager for Eastern Canada.

The announcement represents a return to the firm, as Roy started her career working on Newad’s indoor advertising network and in the sales department for Nightlife.ca[2], one of the company’s web-based properties. She has also worked for Rogers Communications and TC Media.

In her new role, Roy is tasked with promoting multi-platform advertising targeting young and affluent consumers. Based in Montreal, she will also make frequent trips to Newad’s Toronto offices.

Source URL: https://www.signmedia.ca/business-developer-returns-to-ooh-firm/

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