When solving a client’s visual communications challenges, it has become increasingly important today to serve not only as a sign shop, but also as a marketing strategist and branding expert.
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St. Michael’s Hospital in downtown Toronto has been in expansion mode over the past few years, opening a new wing and adding an entirely new building, which has meant a need for new signage, including wayfinding and donor recognition systems.
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In 2012, the Upper Thames River Conservation Authority (UTRCA) in London, Ont., moved into new offices in an open-concept, Leadership in Energy and Environmental Design (LEED) certified building. While this building’s huge expanses of interior glass were an attractive part of its open concept, however, it meant all of the office partitions were wide open, without any privacy for their tenants.
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The Viva bus rapid transit (BRT) service for Ontario’s York Region, just north of Toronto, was officially launched by York Region Transit (YRT) in September 2005. Since it began operations, the express service has gradually been expanded through the addition of several ongoing projects, each of which represents a different phase in the development of an entire transit system.
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Given recent advances in wide-format inkjet printing technologies, particularly the capability to print images directly onto substrates, one may well expect the use of pressure-sensitive, self-adhesive wide-format media in the Canadian sign industry would have begun to decrease.
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For evidence of the ubiquity of digital signage technology, one need look no further than the new 7,432-m2 (80,000-sf) Sport Chek/Atmosphere athletic goods store in the West Edmonton Mall, which opened on February 5, 2014.
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The University of Western Ontario’s (UWO’s) Richard Ivey School of Business began construction on a new three-storey building in London, Ont., in 2009. When it opened in September 2013, in time for the beginning of the current school year, it marked the culmination of the largest fundraising effort in UWO’s 90-year history.
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Gridcast Media, a digital signage consultancy in Richmond Hill, Ont., recently partnered with light-emitting diode (LED) display manufacturer NanoLumens to design two towering video walls for a Holt Renfrew department store in Toronto’s Yorkdale Shopping Centre.
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In a project co-ordinated by TransLink, which manages public transportation services, the city of Vancouver recently enhanced all of its street furniture, including bus shelters (examples pictured), kiosks, maps and newspaper boxes.
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Last fall, the Art Gallery of Ontario (AGO) hosted the North American debut of ‘David Bowie is,’ a new hit exhibition organized by the Victoria and Albert (V&A) Museum in London, England.
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