Digital Signage: Strategies for sign companies

The market for digital signage is growing by all measures. In late 2013, for example, a report from analytics firm IHS predicted the global digital signage industry would increase in value—in terms of revenue for equipment, software, services and media—to $14 billion in 2014 and onward to $17.1 billion by 2017.

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Wide-format Graphics: From design to print to cut

The technological landscape for the printing industry has changed dramatically over the past decade. Today, 98 per cent of all print service providers (PSPs) are using digital presses of some type. For 72 per cent, their production environments are already mostly or all digital. This has changed the nature of competition.

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Turning data into action

As digital signage has developed into a mature medium, it has been used in new and unusual ways. Some companies, for example, use digital display systems to disseminate vital information about themselves to their employees, enabling them to make better, faster and smarter decisions at a glance.

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Buying the right printer

The question of which wide-format printing system to buy depends on the business of the buyer. Print service providers (PSPs) that specialize in producing catalogues and sell sheets are still best-served by offset printing, for example, while those focusing on direct mail will benefit from variable data printing (VDP).

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The physics of digital signage

While the sign industry has been revolutionized in recent years by advances in technology, there are few places where science is more advanced than the Stephen Hawking Centre at the Perimeter Institute for Theoretical Physics in Waterloo, Ont.

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