Digital Signage: Tips and tricks for interactive video walls

Interactive video walls can be an effective tool for creating engaging brand experiences for a specific audience. They can also entail high costs. With this in mind, it is important first to understand the ins and outs of the technology and then to develop a strategy for deployment that will ensure the customer enjoys a healthy return on investment (ROI).

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Engraving: Laser vs. rotary machines

Engravers can help improve a sign shop’s productivity, efficiency and profit margins. They handle work that would otherwise need to be outsourced, for example, and they enable new revenue streams by allowing shops to offer new products to their existing customers.

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Wide-format Printing: The four Cs of colour management

Until the 1950s, there were no real industry standards for the colours of inks used in commercial printing. The Pantone Matching System (PMS) was established because, at the time, each manufacturer of inks followed its own standards and did not share them with their competitors, which became the source of much frustration.

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