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The future of OOH

It is crucial for media owners and brand marketers to reflect on the challenges, trends, and successes they experienced over the past year, to accurately plan and predict what is to come for the advertising industry.

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Reading the fine print

Innovations in printer technology, inks, and software have enabled print service providers to address today’s market demands head-on, including the continuing rise of e-commerce and the macro trend towards personalization and customization.

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Signs of change

We all need a little bit of change every once in a while. Just ask installation experts John Labonte Signs.

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Putting brands in the best light

Consumers have a range of motivators to help them decide where to spend their money. Multiple visual elements also come into play, such as architecture, interior design and decor, signage, and of course, lighting.

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A stairway to heaven

This March, Pattison Outdoor Advertising embarked on a project to debut the newest Philadelphia cream cheese angel to join the flight.

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