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Peterborough Petes scores new digital scoreboard

By Marty Dolson The perception that partnerships between businesses concede or reduce the bottom line has never been accurate. In today’s competitive market, strategic partnerships increase the bottom line. Ultimately, a partnership of two companies within the same industry expands the experience and knowledge for the customer. Each partner has strengths and weaknesses—nobody does everything…

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Honouring an iconic Canadian brand

By Holly Douglass In the fall of 2021, Molson Coors Beverage Company moved out of their Rue Notre Dame brewery in Montreal and into their new, more modern home across the St. Lawrence River in Longueuil, Que. Molson was founded in 1786 by John Molson. In 2005, Molson merged with American giant MillerCoors to become Molson…

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2021 Salary Survey: Results

By Courtney Bachar Every year, Sign Media Canada asks readers to weigh in on their careers and the current state of the industry. Questions ranged from experience and education, job satisfaction and income to company profits and an outlook on the industry. Each year the results differ to a degree; this year, the market is…

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Helping guests find a place to stay

By Courtney Bachar Located in the heart of Halifax, N.S., Brewery Park is the city’s first boutique hotel. Passersby or guests may first notice the building due to its unique sign. The sleek black and white design blends a modern feel with the warmth of the historic features of the building and surrounding neighbourhood. The…

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SMC Readers’ Choice awards 2021 winners announced

Sign Media Canada’s 2021 Readers’ Choice Awards offered you the chance to vote for whose product is the best in the industry. The competition included more than 40 products, ranging from printers/cutters, CNC routers, light boxes, phthalate-free materials, and light-emitting diode (LED) products. Winners were selected in five categories: Digital Printing, Equipment, Illumination, Substrates, and…

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Industry leaders optimistic heading into 2022

By Courtney Bachar COVID-19 continues to have an impact on the sign industry. As 2021 comes to an end and the country continues to emerge from the pandemic, Sign Media Canada spoke to sign shops and suppliers about the current state of the industry and what they are forecasting heading into 2022. Most say demand…

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Rules of attraction: An introduction to magnetic substrates

By Richard Romano Those looking for a high-value print and/or sign application to offer customers, one that enables endless creativity and yet can simplify and expedite installation, especially that of retail graphics, should try magnetic materials. The ability to apply printed graphics to a magnetic-backed material is nothing new, as perhaps a glance at one’s…

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The incredible resilience of OOH

By Casey Binkley No one can argue that as consumers took to their couches during the pandemic, things did not look good for Out-of-Home (OOH) advertising. However, consumers quickly adapted, finding enjoyment and a break from routine, in being outside. Once vaccines and summer arrived, streets began to fill up and feel livelier. In the…

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Maximum Signs finds road to success

By Courtney Bachar Maximum Signs was established in 1990, under the name Scugog Signs, in a small garage in Blackstock, Ont. The owner, Ron Haslam, was the only employee at the time, doing all the designing and manufacturing of the signs. It was, and still is, a family-owned and operated business. The company quickly outgrew…

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