Floor graphics serve many purposes. They are impactful tools for branding and advertising; can transform a bare floor into a fun, colourful space for sports, entertainment, or decorative purposes; and can be highly effective for educational and wayfinding applications.
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Rob Jeffreys’ business expanded with the advent of digital printers, and in the early 2000s, he began specializing in graphics for fleets and auto dealerships. In 2015, he merged a sign manufacturing and an embroidery company with his vehicle graphics business to form Jukasa Designs.
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When basketball star Kobe Bryant, his daughter Gianna, and seven other people died in a tragic helicopter crash, the team at Speedy Transport Group Inc., turned to Saint-Georges, Que.-based fleet vehicle wraps specialist Turbo Images and its sister company, Turbo Studio, to create a unique wrap for one of Speedy Transport’s trailers.
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Sign Media Canada recently spoke with Megan McGregor, marketing and general manager at Fully Promoted in Peterborough, Ont., to learn more about the shop’s history, screenprinting process, recent projects, and how the team intends to keep ahead of the game in a constantly evolving and competitive landscape.
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When Lock’s Pharmacy, located in Chilliwack, B.C., was approaching its 70th anniversary, its owner, David Lock, decided to pay homage to the history of the pharmacy and its status as a community institution.
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When Italian bistro Scaccia decided to set up shop at Toronto Union Station’s brand-new food court, the restaurant expressed its desire for an eye-catching point of purchase (POP) retail sign that would not only make heads turn, but would also support the unique vibe of Canada’s busiest transit hub.
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With so many people working from home, there has been a surge in web traffic, and this has allowed businesses to re-evaluate their social media strategy, identify their brand’s foundation and voice, and better connect with customers using measurable efforts. Clearly, COVID-19 has changed just about everything, but change is not always a bad thing. So, what can a sign business do?
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What is white point? How does it work? What role does it play in display performance? It is important for signmakers to understand the specifications of a display solution to figure out how best to use it to engage their clients’ audience.
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With the current crisis, many machines have been sitting idle for long periods of time. As businesses reopen, the following tips can help print service providers (PSPs) get their inkjet devices ready for production.
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Now operating in its 67th year of business, Oil City Press Ltd., a Calgary-based company, has not only stood the test of time, but has also continued to invest in its commitment to creating continuous value across generations.
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