As one enters clothing retail store Uniqlo Canada’s newly created third floor at Cadillac Fairview (CF) Toronto Eaton Centre, they are greeted by an array of dazzling lights that line the 8.5-m (28-ft) wide staircase, which makes an impressive, grand entryway for customers.
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It is always important to keep signs and graphics clean for esthetics and clarity of message, but COVID-19 (coronavirus) has made hygiene a priority. Hospitals, transport hubs, and contaminated sites are undertaking deep cleaning to prevent the spread of the virus, ensuring everything—handrails, doors, windows, ceilings, floors, furniture—is sterilized.
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Wearables are part of a rising technology class and are fundamentally altering the way people interact with machines and, at the same time, with one another. They are also creating new opportunities for companies in digital out-of-home (DOOH) and retail that are looking—and listening—for change.
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Even though OOH was late in adapting to technological advances, it is quickly catching up. More brands are shifting their focus and budget from traditional media to OOH as this advertising medium is engaging, 100 per cent viewable, fraud free, and an effective addition to any media mix.
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Chris Fritzsche, owner of Fritzworks Printing in Burnaby and Langley, B.C., calls his shop “the house of yes.” Founded in 2006, this once-tiny space has quadrupled its size in the last five years, establishing its reputation as a producer of high-quality print products for the movie industry, as well as local businesses.
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The façade of the Seminole Hard Rock Hotel & Casino in Hollywood, Fla., the world’s first guitar-shaped hotel, is both a media system and a dynamic sculpture. Each evening, the hotel becomes a temporary light installation with interactive choreography set to music.
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Vancouver Sign Group Inc. (VSG), was able to chase the vision and take their business to soaring heights. Recently founded in 2019, the company, as some may think, is still in its infancy; however, the firm constitutes the expertise of two separate sign shops, making success an inevitable outcome.
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Learning how to customize and configure a computer numerical control (CNC) router for the first time can be a time-consuming and confusing process. It is important one conducts the proper research to become familiarized with all things CNC-related. When one is all set to go, the following five tips for successful CNC routing should be considered.
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One of the fastest-growing markets for digital signage is the quick-service restaurant (QSR) industry, where customer-facing dynamic menus, touch-screen kiosks, drive-thru boards, window displays, and infotainment screens can all communicate with back-office software for managing inventory, finances, scheduling, and labour, so as to enable on-the-fly updates and richer data collection.
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Wall graphics can often go wrong, and sometimes very badly. There are a host of complexities that can create potential problems if not considered beforehand.
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