Digital Signage: How software drives interactivity

Digital signage has changed the way people interact with media. Compelling content has explored new methods for engaging large crowds, while interactive display screens’ high resolution, response time and ability to support multiple types of content simultaneously have proven highly attractive to passersby.

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Wide-format Printing: How to profit from wrap graphics

Many commercial printing companies have been entering the wide-format arena in recent years, as the market continues to grow. Most advertisers say wide-format graphics are effective at meeting their goals, so there has been a corresponding increase in spending on out-of-home (OOH) advertising over time.

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Environmental Graphic Design: Beyond the sign panel

‘Placemaking’ is the act of making 
a space one’s own. This may seem obvious and logical with relation to people in their homes, but it becomes more of a challenging task for graphic designers, signmakers, architects, planners and other designers when it is applied to public spaces, large workplaces, hospitals, educational environments and large transportation hubs like airports.

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Sign Shop Profile: GTA Car Wrap

Hadi Nouri, founder and CEO of GTA Car Wrap, did not enter the sign industry through a traditional route. After earning a bachelor degree in software engineering in Iran, he moved to Canada in 2006. He studied English as a Second Language (ESL) at Seneca College of Applied Arts and Technology in Toronto, followed by Seneca’s Digital Media Arts (DMA) course at York University.

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