Any experienced producer of wide-format displays knows lamination is a valuable step of the process, as it can increase the durability and enhance the visible colour gamut of high-end printed graphics.
Public-facing facilities are an opportunity to combine architecture and signage for multiple purposes. When the new MacNab Street Transit Terminal opened in 2011 in downtown Hamilton, for example, it represented more than an upgrade to the city’s public transit infrastructure by replacing an older building.
While digital signage has now reached a broad variety of markets and applications, wayfinding represents one of the specific fields where the technology offers the most significant opportunities for changes and advancements.
Point-of-purchase (POP) displays have been a staple of advertising in retail environments for many years, ranging from simple merchandising to high-end fixtures and differentiating the many products competing for shoppers’ attention on store shelves.
As designers, architects and artists become more familiar with digital media, a range of technologies are significantly influencing their work. Indeed, these technologies may soon become just another tool in their box or another material to choose from.
Earlier in 2013, Rinaldi Communication Marketing and out-of-home (OOH) advertising firm Zoom Media helped the Quebec Subaru Dealers’ Association steal the show with a domination marketing stunt at the annual Salon de l’Auto, also known as the Montreal International Auto Show.
The International Sign Association’s (ISA’s) 2013 International Sign Expo, which was held in April in Las Vegas, Nev., featured a sold-out show floor, with thousands of attendees eager to get a glimpse of the latest materials, technology and equipment.
It is a time of tremendous growth in the digital out-of-home (DOOH) advertising sector. The scope of digital signage network placements keeps expanding to new horizons. Marketers and agencies have realized dynamic place-based advertising is now well-established, achieving solid results and offering significant new opportunities.
While digital signage has frequently been deployed in a variety of retail applications, the true potential of the medium has yet to be tapped, in terms of full customer engagement through interactivity.
On October 16, 2012, the University of Waterloo held the grand opening of its new campus in downtown Stratford, Ont. As home to the university’s digital media program, the campus represents an intersection of technology, arts and business.
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
Cookie
Duration
Description
cookielawinfo-checkbox-analytics
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional
11 months
The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
JSESSIONID
session
The JSESSIONID cookie is used by New Relic to store a session identifier so that New Relic can monitor session counts for an application.
PHPSESSID
session
This cookie is native to PHP applications. The cookie is used to store and identify a users' unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
viewed_cookie_policy
11 months
The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
wordpress_test_cookie
session
This cookie is used to check if the cookies are enabled on the users' browser.
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Cookie
Duration
Description
_ga
2 years
The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
_gat
1 minute
This cookie is installed by Google Universal Analytics to restrain request rate and thus limit the collection of data on high traffic sites.
_gat_UA-
1 minute
A variation of the _gat cookie set by Google Analytics and Google Tag Manager to allow website owners to track visitor behaviour and measure site performance. The pattern element in the name contains the unique identity number of the account or website it relates to.
_gid
1 day
Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
CONSENT
2 years
YouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data.
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Cookie
Duration
Description
_fbp
3 months
This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.
fr
3 months
Facebook sets this cookie to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin.
loc
never
AddThis sets this geolocation cookie to help understand the location of users who share the information.
OAGEO
session
OpenX sets this cookie to avoid the repeated display of the same ad.
OAID
1 year
Cookie set to record whether the user has opted out of the collection of information by the AdsWizz Service Cookies.
VISITOR_INFO1_LIVE
5 months 27 days
A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.
YSC
session
YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
Cookie
Duration
Description
CTK
5 years
This cookie determines which job advertisements the visitor is shown, and which are clicked on – this information is used to make the advertisements more relevant.
ctkgen
3 minutes
This cookie determines which job advertisements the visitor is shown, and which are clicked on – this information is used to make the advertisements more relevant.