DPAA Summit Canada to explore latest trends in OOH this June

11 June 2024

DPAA, a global trade marketing association for out-of-home (OOH) media, is set to host its Canada summit, scheduled for June 12, in Toronto. The summit aims to bring together key players in the North American advertising community to explore the latest innovations in the industry.

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Ontario city unveils two murals celebrating Indigenous history and LGBTQ2S+ pride

8 June 2024

Using vinyl wrap adhered to garage doors, the Municipality of Kincardine, Ont., commemorated National Indigenous History Month and Pride Month with two striking murals.

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Ottawa signals action in response to surge in signage complaints

7 June 2024

On June 4, Ottawa’s finance committee addressed a surge in complaints about French Language Services (FLS) in municipal facilities, notably regarding signage and information display. Steps are being taken to audit and improve bilingual signage in the region.

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VENDO Media secures exclusive sales rights for Captivate’s Alberta digital network

6 June 2024

VENDO Media now exclusively represents Captivate’s digital network in Alberta, putting the out-of-home (OOH) media company in charge of all ad agency and client activity for Captivate’s upscale screens.

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Broadsign acquires Netherlands-based DOOH ad tech provider OutMoove

5 June 2024

Broadsign, a leading OOH advertising platform developer, acquires OutMoove, a Dutch DOOH ad tech provider, aiming to enhance global OOH automation and agency workflows.

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With new signage by year end, Toronto set to rename Yonge-Dundas Square to Sankofa Square

4 June 2024

The installation of Sankofa Square signage is expected to finish by the end of 2024 and is part the city’s commitment to addressing historical injustices and promoting inclusivity.

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Durham, Ont., to hold final public meeting to shape cycling wayfinding strategy

27 May 2024

The Regional Municipality of Durham is set to update cycling navigation across the region with a new Cycling Wayfinding and Signage Strategy, and its final in-person Public Information Centre for discussions and feedback will be held on June 5.

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Southwestern Ontario city unveils police car with unique vehicle wrap

27 May 2024

The police service of Sarnia, Ont., recently partnered with Aamjiwnaang First Nation to unveil a special addition to their fleet: the Aamjiwnaang heritage cruiser, which features a unique vehicle wrap, aimed at celebrating Indigenous culture.

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Canadian Out-of-Home Awards 2024 to be held on May 30

26 May 2024

The event will shine a spotlight on campaigns that have made waves in the OOH advertising realm, with opportunities to network with brands, agencies, and media owners.

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Murals by 11 artists to elevate charm of Alberta town

24 May 2024

Following a public art call that drew submissions from 43 artists, this initiative aims to elevate the town’s charm with captivating artwork.

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