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VENDO Media and Directwest announce sales partnership

VENDO Media has announced an exclusive sales representation of Directwest’s Outdoor Digital assets across Canada, except within the province of Saskatchewan. Directwest also announced exclusive sales representation of VENDO Media’s Outdoor Digital assets within the province of Saskatchewan.

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First North American installation of Valiani Optima

Since installing the Optima it has become a staff favourite and is being utilized all day. Although it was initially purchased for signage cutting it has now grown into creating new products and revenue streams within the company.

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Helping clients choose the best vehicle wrap

Offering more design and finish options than a paint job, vinyl wrap is overtaking the market as the favoured medium for corporate advertising. In addition, vehicle wraps provide consumers with an affordable way to show off their personal brand, or simply change the colour of their vehicle.

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Selecting and developing exterior digital signs

The cost of digital signs has continued to drop in recent years, making them increasingly accessible to retailers and institutions, but they are still an enormous commitment in money and time to install and manage. Before developing a digital sign strategy, it is important to understand the return on investment (ROI).

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What exactly are companies looking for in POP?

Proof of Placement (POP) is one way companies can look at tangible evidence that shows them they have gotten what they have paid for. This can come in different forms, such as daily delivery logs, in-depth impression analytic reports, GPS and satellite tracking, photography and video footage, and more.

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The Golden Eagle takes flight

As part of the on-going rebirth of Chilliwack’s downtown, Anthem Properties commissioned artist Lucien Durey to create the ‘Golden Eagle’—an artwork made from painted aluminium and neon that pays homage to this iconic piece of history.

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Avery Dennison ‘Wrap Like a King’ challenge is back

Avery Dennison Graphics Solutions has announced the return of the Wrap Like A King Challenge. This year’s vehicle wrap competition runs from September 1 to October 31, 2021. A new concept called ‘Local Edition’ has been launched for the first time, with awards for 12 Regional Wrap Kings and three Continent Wrap Kings and Queens.

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