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PPDS names Alison Maxson as new senior marketing manager

PPDS, a global provider of Philips digital signage, direct view LED displays, and TV solutions, has announced Alison Maxson as its new senior marketing manager for North America. Maxson is a known and respected part of the audio/video (AV) community, bringing more than 17 years of B2B marketing experience to the North American team. Based…

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Billboard business grows successful for Toronto grocery worker

Toronto grocery worker and father, Chris Morren, has made a successful side hustle by starting a billboard business known as Great Outdoor Advertising. “I used to be in the billboard business, mostly large scale, hand-painted third-party murals in downtown Toronto, from 1994 until 2000,” Morren told blogTO in the report. Morren sold the billboard business…

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Registration for WOO Global Congress now open

Registration is open for the World Out of Home Organization’s (WOO) in-person Global Congress to be held in Toronto on May 25-27. The Congress will be held at the Sheraton Toronto Centre Hotel, 123 Queen St. W. An international speaker program which includes decision-makers from out of home, the wider global advertising industry, analysts, and…

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Exhibitor line-up confirmed for FESPA Global Print Expo 2022

FESPA Global Print Expo and European Sign Expo 2022 are set to bring together a line-up of exhibitors, with more than 250 suppliers contracted to exhibit and more active discussions in progress. Visitors will be able to see hardware solutions from major exhibitors including event sponsors Durst, Mimaki, Brother, and HP, as well as Agfa,…

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BC Sign and Graphics Show returns in April 2022

The 2022 BC Sign and Graphics Show is the region’s industry tradeshow and networking event. The two-day event showcases the latest products, state-of-the-art equipment, and newest technology the Canadian sign industry has to offer while also connecting industry professionals on both a social and business level. The Sign and Graphics Show in British Columbia will…

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Questex DSE announces industry partnership with DSF

Questex’s Digital Signage Experience 2022 (DSE), an event for the digital signage industry, recently announced the Digital Signage Federation (DSF) will join the conference as an industry association partner. DSE takes place March 22 to 24, 2022 at the Las Vegas Convention Center. DSF is a not-for-profit independent voice of the digital signage industry, reflecting…

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$4.2 million campaign launched to recover Toronto tourism

A $4.2 million marketing campaign—targeting social media, digital, television and out-of-home advertising—has been launched in Toronto to encourage locals and visitors from regional drive markets in Ontario and Quebec to try experiences throughout the city using #NeverHaveIEverTO.

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Yonge-Dundas Square offering use of five screens for free

As the COVID-19 pandemic continues to release its grips on the world, Yonge-Dundas Square has announced it is making preparations to get back to a new normal. To kick off the celebration, on site activations will be able to utilize the five screens for free.

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