Following light-emitting diode (LED) display manufacturer Leyard’s acquisition of digital signage developer Planar Systems, Jennifer Davis has expanded her role as chief marketing officer (CMO) for Leyard and vice-president (VP) of marketing and product strategy for Planar.
Davis joined Planar in 1998 and has supported its efforts in marketing, business operations and customer service over the years. In her new role, she will work to generate awareness of and demand for both Leyard and Planar products.
Under the revised arrangement, Davis reports to both Planar’s president and CEO, Gerry Perkel, and Leyard’s board of directors.
