Last month’s 2018 Digital Signage Expo (DSE) in Las Vegas, Nev., delivered the highest buyer attendance percentage in the annual show’s 15-year history, with 93.3 per cent of visitors comprising system integrators, advertising and brand executives and end users.
End users alone accounted for nearly 45 per cent of the show’s verified attendance of 4,032, while international attendees—arriving from Canada and 59 other countries—made up 17.5 per cent of overall attendance.
“We have been exhibiting at DSE for 13 years now,” says Burr Smith, president and CEO of Montreal-based digital signage software developer Broadsign. “This was another successful conference. We’re already looking forward to next year.”
