A conceptual image of city welcome signage was presented by Tourism Prince Rupert on March 28 at a city council meeting. A new signage project will produce wayfinding and information signage around the city.
Four Prince Rupert area artists’ work will be presented on some new signage throughout the city. Tourism Prince Rupert, B.C. presented to city council on Monday, March 28.
According to a news report from The Northern View, Chris Fraser, Roddy Tasaka, Lucy Trimble, and Kristen Mckay were the four artists chosen for their work to be included in the signage designs, said Ceilidh Marlow, executive director of TPR. Tourism Prince Rupert (TPR) has been working on the project since the fall of 2021, when a callout to artists requesting submissions for informational signage was placed.
The Province of British Columbia’s Community Economic Infrastructure Incentive Program (CERIP) was able to secure the funding for the project, supported by funds from the Tourism Prince Rupert Society.
The project will take place in stages, with the installation set to be in September 2022.
One of the multiple goals for the signage is to improve visitor perception upon entry and exit into the community by installing new ‘welcome’ signage.
To blend cohesively with the City of Prince Rupert’s recent rebrand, the new welcome signs will also include a welcoming message in Sm’algyax and artwork by local artist Russell Mather, Marlow said.
The new signage will help the city’s visitors arriving by air, road, and rail to better navigate the community.
Municipalities should never hire artists to create signage. Just sign shops, with good sign graphic specialists. Hire artists to do murals… don’t get signshops to do ‘art’.
This PR thing sucks BTW.