INEO, a B.C.-based provider of digital advertising and analytics for retailers, hopes the most recent change to its board of directors will advance the company’s growth in the global retail media sphere. Photo courtesy INEO
INEO, a B.C.-based provider of digital advertising and analytics for retailers, hopes the most recent change to its board of directors will advance the company’s growth in the global retail media sphere.
On Dec. 29, the company appointed Eugene Syho to its board of directors, as an independent director and member of the Audit Committee. This new addition comes after the resignation of board member Serge Gattesco, who helped guide the company since August 2020.
A seasoned executive, Syho brings more than 25 years of financial management experience across many diverse industries. He served as chief financial officer (CFO) for multiple businesses, ranging from publicly traded technology companies to privately owned industrial manufacturing companies. Syho has a background in finance and accounting and is a Chartered Professional Accountant (CPA). He also has an executive master’s degree in business administration from Simon Fraser University.
“We are very excited to welcome Eugene to INEO’s board of directors,” says Greg Watkin, the company’s chair and president. “Eugene’s career as an executive overseeing finance, human resource, supply chain, and information technology (IT) functions gives him a wealth of experience and perspective in multiple aspects of the business. We are extremely happy to be adding Eugene to our team, as he brings a new set of skills and a wide range of experience to INEO, which will be a tremendous benefit to the company as we continue to grow larger and expand globally.”
Regarding his new role on the board, Syho added, “I am pleased to join the INEO board at such an exciting time, when the company is entering its next phase of rapid expansion. INEO represents a unique opportunity, being at the forefront of the retail media space, and I look forward to working with the INEO team to continue to grow the business.”
