In a corporate setting, seamless display walls are replacing the classic projector displays in executive boardrooms.
Premium LED
In addition to SMD or PKG technology, indoor displays can also use chip-on-board (COB) or flip-chip manufacturing processes with microLED chips to create cutting-edge displays with exceptional picture quality on a massive scale. The appeal of this technology is evident by the increasing number of microLED products hitting the market.
On top of ensuring the proper level of protection for their digital signage, businesses must also consider one of the biggest industry challenges: installation. Among the decisions which need to be examined are the configuration between the control box and the cabinet, the pixel pitch, and the need to incorporate additional peripherals. This can ultimately cause delays in terms of researching, strategizing, and planning the deployment of a display. One way to combat this is to look for a pre-packaged solution that removes the typical hurdles. These options arrive pre-assembled, which simplifies the installation process by docking the background plates and hanging three or four preset modules, depending on the desired display size. Now, installation can be completed by two people in roughly two hours—eliminating a cumbersome configuration process.
Overall, the next generation of displays demonstrates how modular microLED technology can be custom-tailored to any size and aspect ratio, to immediately enhance the esthetic of a space. The tighter pixel pitches in these types of products mean they are ideally suited for close-range viewing in premium locations, such as luxury retail, corporate briefing centres, and executive offices. The displays can even be installed by homeowners who want a bold living room centrepiece or an impressive home theatre display.
Outdoor LED
When it comes to digital signage, being outdoors changes everything. Variable weather conditions, dust, pollution, and sunlight can affect the reliability of outdoor displays and, as such, they require different engineering than devices that look and work similarly indoors.
Outdoor displays are purposefully designed to work for years in everything from snow, wind, and rain to extreme temperatures. Ensuring their reliability in the elements is so important that outdoor displays are even measured on their ingress protection (IP) ratings to specify their level of protection against these factors. Beyond advertising signage, outdoor digital displays are being used for live game screens on the facades of sports venues, and to provide visitor information and directions at the entry gates of attractions and large venues.
From increased brightness and colour quality to flexible configuration capabilities and bezel-free, seamless pictures, it is no surprise direct-view LED displays are revolutionizing the digital signage space. In the near future, LED will become even more mainstream, and these full-motion displays will be everywhere. A new age of display technology has arrived, and thanks to direct-view LED, it is going to be a bright one.
James Arndt is the head of the enterprise business division at Samsung Electronics Canada, where he oversees sales, product management, and supply chain functions. His experience within the enterprise category, together with his 11-year tenure at Samsung, drives the division forward to deliver effective solutions to customers, as well as sustainable growth for the future.
