by | 20 June 2018 7:30 am
[1]Toronto-based MaxTV Media, which manages interactive digital notice boards in residential condominium buildings across Ontario, has added its inventory to Campsite Global’s programmatic digital out-of-home (DOOH) advertising platform.
MaxTV’s network of touch screens combines helpful, relevant information, including weather forecasts, traffic updates and building management notices, with DOOH ads. The company is now working with Campsite to enhance its inventory data and content to better facilitate the ad-buying experience.
“We recognize the benefits that come with enabling ad agencies to have programmatic access our inventory,” says Erik Kehat, CEO of MaxTV.
Source URL: https://www.signmedia.ca/maxtv-joins-programmatic-dooh-ad-platform/
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