
Photo courtesy 3M Canada
3M Canada recently partnered with Mercedez-Benz Canada to wrap a G-Class four-wheel drive (4WD) sport utility vehicle (SUV) in a mirror gold film for the 2013 Canadian International Auto Show, which took place in Toronto in late February.
The golden G-Class (pictured) was wrapped using 3M’s ElectroCut-series films and then showcased at Mercedes-Benz’s booth at the Metro Toronto Convention Centre from February 15 to 24.
“Inspired by a golden fleet of Mercedes-Benz vehicles at the Cannes Film Festival, we were excited to have a hand in recreating that iconic look,” says Stephanie Neskas, commercial graphics business manager for 3M Canada. “The combination of films used to create the golden finish really created a distinctive appearance.”
Autograph Trim, a 3M Select Platinum graphic provider based in nearly Mississauga, Ont., installed the wrap.