Pressure-sensitive adhesive film manufacturer Avery Dennison has appointed Shelly Woods Whiting vice-president (VP) of marketing and Roxanne McSpadden marketing director for graphics media.
Whiting (pictured, left) joins the company from Georgia-Pacific Chemicals, where she served as director of marketing, commercial development and sustainability since 2008. In her new role, she will oversee development and implementation of commercial strategies for Avery’s graphics, labelling and packaging materials.
McSpadden (right) was previously director of global marketing for Graphic Packaging International. Reporting to Whiting, she will lead the product innovation and management team for digital, screen and cut media and manage the technical team and channel programs for Avery’s graphics business segment.
