Pattison Outdoor was recently awarded the competitive tender for transit advertising in Burlington, Ont. The five-year contract, which came into effect on Jan. 1, 2017, includes a fleet of 55 buses with interior and exterior ad spaces.
The contract adds the fleet to Pattison’s existing deal for managing transit shelter posters in Burlington. The city, part of the Greater Toronto Area (GTA), has a population of 176,000 people.
“We are excited to add Burlington Transit to our roster,” says Paul Mason, Pattison’s Toronto retail sales manager. “Transit advertising definitely gets noticed and works. We look forward to managing these assets for both the city and our clients.”
