
Karen Best
Rosanne Caron, president of the Out-of-Home Marketing Association (OMAC), will also become president of the Canadian Out-of-Home Measurement Bureau (COMB) in 2015. She succeeds Karen Best, who is stepping down from COMB to retire.
Caron, who is also a member of Sign Media Canada’s editorial advisory board (EAB), has been president of OMAC since 2005.
Best was president of COMB since 2009.
“Rosanne started her career in research and spent many years learning that side of the business,” says Luc Quétel, chair of
OMAC’s board and president of Astral Out-of-Home, one of
OMAC’s and COMB’s member companies. “I am confident the
future of both organizations is in good hands.”
“We will miss Karen’s counsel,” says Michele Erskine, a director on COMB’s board and marketing director for Outfront Media, another member company. “We thank her for her hard work and dedication to the Canadian out-of-home (OOH) advertising industry.”