
Pattison Outdoor Advertising has expanded its reach in southwestern Ontario by adding Woodstock to its transit portfolio. Photo courtesy Pattison Outdoor
Pattison Outdoor Advertising has expanded its reach in southwestern Ontario by adding “The Friendly City” of Woodstock to its transit portfolio.
The multi-year contract commenced on June 1 and will involve displays on 13 active buses along Woodstock Transit’s seven bus routes. The goal is to help connect local businesses with more than 47,000 of Canada’s residents through transit products.
Woodstock Transit adds to Pattison’s current presence of products, with a fleet of buses to enhance the existing contract, including 31 street-level transit shelters meeting residents at moments of influence.
“This is an exciting partnership that adds to our already strong advertising coverage of Woodstock that includes 31 bus shelters and 13 horizontal billboards,” says James Hughes, manager of Pattison Outdoor Advertising. “Embarking on a new journey with Woodstock Transit in combination with our existing products provides local businesses the ability to reach even more commuters, students, and residents in new ways. I am looking forward to bringing Pattison’s brand of transit expertise to The Friendly City.”