Tag Archives: BroadSign

What’s next for out-of-home?

These days, headlines about the state of the out-of-home (OOH) industry are invariably promising, with the medium seeing a resurgence of attention from business leaders around the world. In 2018, the industry was worth $31 billion, and it experienced a growth of about 4.5 per cent in 2019.

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DOOH advertising unites with social media

Montreal-based digital signage software developer BroadSign International has partnered with Tint, whose software integrates user-generated content (UCG) into digital out-of-home (DOOH) campaigns, to better facilitate the union of DOOH advertising with social media.

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BroadSign upgrades media player

Montreal-based digital signage software developer BroadSign has introduced Xpress Pro, its second media player. Xpress Pro runs on a quad-core Intel processor and the Windows Embedded 8.1 Industry Pro operating system (OS). It offers 2 GB of random access memory (RAM) and 32 GB of storage and is twice as powerful as its predecessor, the Xpress, but only about half the size.

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