Toronto-born storyteller and artist Robert Young has partnered with out-of-home (OOH) advertising company Pattison Outdoor to unveil his latest ‘Unmask Fear’ campaign featured in multiple provinces across Canada.
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DOOH company Adomni reached more than 1100 U.S. cities in the largest-ever national digital billboard campaign for socialite Kylie Jenner’s line Kylie Skin.
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Astral, Bell Media’s out-of-home (OOH) advertising business, has unveiled what are reportedly Canada’s largest highway digital billboards. The two 17 x 8.5-m (56 x 28-ft) faces stand beside Toronto’s Gardiner Expressway, near Exhibition Place.
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Cieslok Media recently installed four new digital billboards and upgraded two of its existing large-format outdoor screens at several key, high-traffic locations across the Greater Toronto Area (GTA).
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Astral Out-of-Home is adding 11 digital billboards to its national portfolio, bringing the total to 83, and has signed a representation agreement with RCC Media for static ads in the Greater Toronto Area (GTA).
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Market research shows the value of light-emitting diodes (LEDs) used in signage and professional displays around the world reached nearly $2.3 billion U.S. in 2015, up from just over $2 billion in 2014, and this market is forecast to grow to nearly $3.6 billion in 2019.
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Out-of-home (OOH) advertising firm Outfront Media Canada, formerly CBS Outdoor Canada, has added four new digital OOH (DOOH) faces in Quebec, including two 4.3 x 14.6-m (14 x 48-ft) billboards in Brossard and two 3 x 6-m (10 x 20-ft) posters in Saguenay.
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