DPAA, a global trade marketing association for out-of-home (OOH) media, is set to host its Canada summit, scheduled for June 12, in Toronto. The summit aims to bring together key players in the North American advertising community to explore the latest innovations in the industry.
|
After the significant disruption to advertising investment faced by the entire media ecosystem in 2020, a bi-annual study by DPAA reveals out-of-home (OOH) media in 2022 is not only recovering, but also gaining momentum.
|
Vertical Impression, a Canadian residential elevator screen communication and advertising network, recently joined Digital Place-based Advertising Association (DPAA) as its newest member.
|
Adapt Media, a full-service media supplier headquartered in Toronto, recently joined Digital Place-based Advertising Association (DPAA) as its newest member.
|
Digital Place-based Advertising Association (DPAA) has announced its third annual Canada Summit will be held as a live Zoom event on Wednesday, July 15, at 11 a.m. EDT.
|
The Digital Place-based Advertising Association (DPAA) held its second annual Video Everywhere Canada Summit at The Rec Room in Toronto.
More than 400 attendees listened to media and digital out-of-home (DOOH) professionals spoke on a variety of topics such as geo-fencing, the future of DOOH advertising, multi-screen engagement, mobile/location data, and case studies illustrating the impact out-of-home (OOH) advertising has on consumer behaviour.
|
The Digital Place-based Advertising Association (DPAA) has announced it will hold its second annual Video Everywhere Canada summit on May 29 in Toronto.
|
Debbie Drutz, the vice-president, sales, for Astral, a division of Bell Media Inc., is one of three new executives to be voted onto the digital out-of-home marketing association’s (DPAA’s) board of directors.
|
The Digital Place-based Advertising Association (DPAA) has elected Andreas Soupliotis, founder and CEO of Montreal-based out-of-home (OOH) ad software developer Ayuda Media Systems, to its board of directors.
|
|
|
