Tag Archives: programmatic inventory

StackAdapt and Bell Media partner to boost DOOH in Canada

26 November 2024

StackAdapt, a programmatic advertising platform, has partnered with Bell Media to integrate its premium digital inventory into StackAdapt’s platform, offering enhanced targeting capabilities across Canada’s advertising landscape.

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Setting OOH networks up for success

3 May 2023

The out-of-home (OOH) industry is evolving rapidly, with innovations in targeting, measurement, and even dynamic creative capabilities.

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Verizon Media teams with Broadsign to extend programmatic omnichannel offering

21 September 2020

Verizon Media and Broadsign have partnered to directly integrate the former’s programmatic demand-side-platform (DSP) with the Broadsign Reach programmatic digital out-of-home (DOOH) supply-side-platform (SSP).

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Montreal’s suburbs receive nine new digital transit shelters

10 September 2020

As part of its drive to reach target audiences in all parts of Quebec, Quebecor’s out-of-home (OOH) segment is expanding its digital inventory with the addition of nine new digital transit shelters in Montreal’s South Shore.

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