Tag Archives: Signs

PATTISON Outdoor adds Kamloops Airport to airport advertising portfolio

PATTISON Outdoor Advertising, a Canadian out-of-home provider, welcomed Kamloops Airport (YKA) to its airport advertising portfolio. The addition of Kamloops Airport brings the nationwide airport total to 16, with five of those in the province of British Columbia. Kamloops Airport is an important regional connector in Western Canada, owned by the Kamloops Airport Authority Society…

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Election signs banned in Summerland downtown core

Election signs are no longer allowed in Summerland, B.C.’s downtown core, due to a change to a sign bylaw. On Monday, March 28, council gave first three readings to a bylaw prohibiting election campaign signs along Main Street or on Victoria Road between Jubilee Road and Wharton Street, according to a Summerland Review news article….

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Broadsign names new vice-president

Out-of-home (OOH) marketing technology developer Broadsign has expanded its programmatic team with the appointment of John Dolan as vice-president, global head of media sales. Bringing more than a decade of experience to the newly formed role, Dolan will oversee Broadsign’s global sales team in identifying new growth opportunities and amplifying revenue with a data-driven approach,…

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Media Resources joins World Out of Home Organization

Media Resources, a sign services and manufacturing company providing patented VisioniQ indoor, and outdoor digital LED display, billboards, large format digital, printing, 3D custom creations, and installation services to the sign, advertising, and billboard industries, has joined the World Out of Home Organization (WOO). “We have seen the wonderful work that WOO has been doing…

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Turning browsers into buyers with POP and wayfinding signage

By Ginny Mumm As all retailers know, reaching consumers with clear and effective signage while they are navigating retail settings is a critical sales tool. As any sign professional will tell you, “clear and effective” is the hard part. However, research has shown point-of-purchase (POP) signs and wayfinding signage that advertises specific items and shows…

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Sign Research Foundation adds three to board of trustees

The board of trustees for the Sign Research Foundation (SRF), an organization that empowers communities through academic research on vibrant and effective sign strategies, systems, and codes, has added three more individuals to the team to help guide the organization. Joining the SRF board of trustees are Stacey Brown, Manish Jaisinghani, and Brenda Velázquez. Brown…

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