Tag Archives: Yonge Eglinton Centre

Toronto’s Yonge Eglinton Centre revitalized with digital signage and wayfinding

27 October 2016

Toronto-based Kramer Design Associates (KDA) recently designed a distinctive brand mark, digital signage and wayfinding program for the expansion and revitalization of the city’s Yonge Eglinton Centre (YEC).

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Little boy wins big billboard campaign for a cause

9 September 2015

A recent Outfront Media digital out-of-home (DOOH) campaign at Toronto’s Yonge-Eglinton Centre (YEC) helped publicize Max’s Big Ride, an effort to raise awareness of and funds for Duchenne muscular dystrophy (DMD) research.

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YEC adds outdoor digital boards ahead of schedule

22 May 2015

Out-of-home (OOH) advertising firm Outfront Media Canada has unveiled two 4.3 x 14.6-m (14 x 48-ft) digital billboards on the exterior of Toronto’s Yonge Eglinton Centre (YEC), where they reportedly will be seen by more than 125,000 pedestrians and drivers each day.

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Digital Signage Case Study: Yonge Eglinton Centre

19 February 2015

When RioCan, reportedly the largest real estate investment trust (REIT) in Canada, began to renovate and expand Toronto’s Yonge Eglinton Centre, it took advantage of the opportunity to include digital signage in the plans from day one.

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