
Vendo Media has announced an exclusive national sales representation of Action Media’s outdoor digital assets. Vendo Media logo
Vendo Media, a provider within Canada’s out-of-home (OOH) industry, has announced an exclusive national sales representation of Action Media’s outdoor digital assets.
Additionally, Action Media’s assets are now available on all Canadian programmatic platforms through Vendo Media. Action Media will continue to handle all local sales.
Action Media’s assets include 10-plus digital faces across Muskoka, Barrie, Orillia, and the Kawarthas. They are the number one digital board provider to Ontario’s cottage country with prominent placements on Hwy. 11 and Hwy. 7/35.
“This sales partnership allows us to offer advertisers and ad agencies a comprehensive Ontario-wide outdoor digital network, with increased coverage across 31 markets,” said Sylvio Deluca, COO of Vendo Media. “Furthermore, it enhances our national offering of digital assets to 360-plus faces across Canada.”
President of Action Media, Kevin Boyes, said he is “thrilled” about the partnership with Vendo Media.
“Sylvio and his team are professional, and results focused. We are excited to expand their extensive national network to markets where their competitors do not have a presence,” he said.
Deluca added, “With Action Media’s ideally positioned outdoor digital boards on major Ontario cottage country routes, we are able to provide advertisers with digital exclusive reach of this affluent audience.”