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Vancouver mountain biking trails receive updated signage

The Capital Regional District (CRD) has made improvements to mountain biking trails in the Vancouver region after approving guidelines for the activity last spring. According to a Vancouver Island Free Daily report, staff have completed site visits of the Mount Work Regional Park mountain bike area along with the South Island Bike Society and did…

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Calgary TikTok star creates new moose signage for Canada highways

A Calgary-based TikTok star has designed a new moose crossing sign that will be placed on Canada’s highways. According to a CBC news report, Chloë Chapdelaine, a social media influencer with over 300,000 followers on TikTok, said she played around with the moose design a few years ago. Chapdelaine was studying to be a visual…

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Braille signage coming to Metro Vancouver bus stops

TransLink, Metro Vancouver’s regional transit authority, is taking a major step to help blind or partially sighted riders better navigate the transit system by installing braille signage at every bus stop throughout Metro Vancouver. The braille bus stop signs will contain information written in both Unified English Braille and raised tactile letters, bus stop ID…

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Highway of Heroes signage updates to be installed in spring 2022 in Quinte West

The Highway of Heroes signage in Quinte West is to receive an update. According to Quintenews.com, a motion for a new design was approved by council at its most recent meeting, following approval from various involved agencies. The current sign located at Hamilton Road and Sidney Street is being replaced with the new signs, which…

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Stingray partners with Hivestack to launch AOOH campaign in Canada

Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company, announced the launch of a partnership with Stingray, the leading global music, media, and technology provider, according to a company press release. The integration of Stingray’s proprietary streaming media player into Hivestack’s suite of supply side technology will allow for digital…

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City of Colwood receives signage improvements for visitors and residents

The City of Colwood is making a new, easier-to-follow wayfinding signage strategy for residents and visitors to navigate and feel welcome in the community. On Nov. 22, Cygnus Design Group presented the project and its progress so far at a council meeting, according to a news report by Saanich News. The first phase of the…

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Canada’s first holographic campaign with Johnnie Walker

Canada’s first-ever campaign using a PORTL display—a first-of-its-kind, 3D, 4K holographic interface—launched on Dec. 1 in downtown Toronto for an exclusive activation presenting global beverage giant Diageo’s Johnnie Walker 18-year-old and Black Label Scotch Whisky. From Dec. 1, 2021, to Jan. 3, 2022, the campaign—activated by PORTL content specialists in Canada, MOUSE 3D DIGITAL—hopes to…

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COMMB announces new board members

Canadian Out-of-Home Marketing and Measurement Bureau (COMMB), the national organization for the Canadian out-of-home industry, has announced the appointment of three new members to the board of directors. Marie-Christine Simard, Vice President of Media Activations for Cossette Media, Samantha Kelley, Vice President and Group Director for Touché!, and Riina Clydesdale, President of Kinetic Canada add…

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Students, employees share feedback on wayfinding at VIU

Campus Development at Vancouver Island University (VIU) ran a survey recently asking students and staff to share their experiences and suggestions about wayfinding signage on the Nanaimo campus. The input will be used to develop a comprehensive, accessible, and inclusive wayfinding signage system. In total, 470 responses were collected. The university’s top priority will be…

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Pattison Sign Group announces acquisition of Teksign

Pattison Sign Group (PSG), one of the largest full-service physical branding companies in North America, announced the acquisition of Teksign, a signage manufacturer in Canada. PSG said this acquisition provides the company with one of the finest sign manufacturing teams in Canada, an additional 3344 m2 (36,000 sf) manufacturing facility, in addition to well-established and…

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